Sherwin-Williams
In 2022 - 2023 I had the amazing opportunity to work for the Australian branch of Sherwin-Williams, as their in-house Graphic Designer and Marketing Co-ordinator. Sherwin-Williams is a household brand in the US, but here in Aus, they’re better known within the Automotive industry, delivering top-quality paint under their multiple brands, DeBeer, Valspar, Ultra 9K and Octoral. It was my pleasure to lead their advertising campaigns, both digitally and in print, create new labels, promotional collaterals and email campaign designs.
DeBeer Print Ad Designs
Partnering with BodyShop Australia, we created monthly advertisements which featured in their magazines and online catalogues. These were some of the most fun projects to work on.
Ultra 9K
Training Booklet Design
Sherwin-Williams has a lot of partnerships with spray painters as part of their business model, especially under Ultra 9K. One of these collaborations resulted in us developing a fully designed training booklet, which carried apprentices through from the beginning to end of their training journey.
DeBeer Product Promotional Designs
DeBeer is one of Sherwin-Williams’ most popular brands of paint, due to its extensive heritage in the Netherlands, reputation for quality and affordibility. We frequently offered promotions and branded merchandise to our re-sellers as part of our Marketing system.
Octoral
Product Flyer Designs
Octoral is another of Sherwin-Williams’ popular paint brands. The use of vibrant colours within the branding makes it a stand-out. We often developed promotional flyers for new product releases, which were then launched via email campaign and across social media.
